Contains key business intelligence data on countries, companies, markets, and consumers.

Includes marketing data from 207 countries and market size data for over 350 consumer products in 52 countries over a six-year period.

Some marketing data items extend back as far as 1977.

Also includes profiles for leading FMCG (fast moving consumer goods) companies along with financial, market share, and brand information.

Provided by Euromonitor, GMID incorporates all the data previously found in World Marketing Data and Statistics, World Consumer Markets, and Global Market Share Planner.

For additional help, take a look at the Basics of GMID screencast tutorial