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Encyclopedia of Major Marketing Campaigns     Access Info: Ohio U. - all campuses (including off-campus access) Contains essays on nearly 500 advertising campaigns that appeared between the late 1990s and 2005. URL: http://infotree.library.ohiou.edu/scripts/redirect.html?id=4575 Subjects: Business and Finance -- Marketing | Communications -- Journalism -- Public Relations and Advertising Types: Encyclopedias

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